Predicted brand lift
Ad Performance Prediction
Know what ads will work best and why without pricy and inconclusive A/B testing. Get a head start with suggested creative and insights informed by your content.
Winning Creative without Paid Tests
Test real creative with our predictive performance engine without running paid test campaigns.
More Efficient Ad Campaign Spend
Cast a smaller net with impactful ad creative optimized for attracting your target audience.
Meaningful Insights into What Works
Meaningly highlights not just what works, but exactly why, providing actionable direction for your next ad.
How does Meaningly improve ad targeting, performance, and revenue? With Predicted Brand Lift and a lot of measurement data science
Predicted Brand Lift (PBL) is a Reddit Ad Science service that uses AI and data science to predict how effective an ad campaign will be at increasing brand awareness and intent before launch. PBL analyzes an ad's content and themes to forecast its potential impact, providing advertisers with insights into why certain creative may perform better and allowing for optimization before investing in a full campaign.
Pre-Campaign Optimization:
PBL helps advertisers understand campaign potential before launching, allowing for adjustments to creative or targeting to improve performance.
Validation of Creative Strategy:
Advertisers can use PBL to confirm that their ad creative aligns well with their target audience.
Forecasting Impact:
The service helps predict the likelihood of a positive brand lift in key metrics, such as Ad Awareness and Action Intent.
Data-Driven Decisions:
PBL equips advertisers with data-backed insights to make better decisions for future campaigns.
Future-proof Your Ad Targeting.
Experience targeting
Ad Sales & Operations
Improve ad targeting and find more effective placements with better content analytics and tagging, and privacy-friendly audience segmentation.
More Relevant Ad Targeting
Use content relationships to target based on interests and engagement with your content.
Improved Ad Performance
Uncover and reach less competitive but more focused segments to reach receptive audiences.
Privacy-friendly Segmentation
Build segments informed by content relationships, without requiring invasive tracking.
How does Meaningly improve campaign outcomes without costly A/B tests?
Our cutting edge language modeling techniques create a deep but also highly consistent mathematical model of all your content and ads.
Combining your campaign data with our content models provide predictive capabilities that stand up to validation even at scale.
